- Students participating in the Foundation's I PROMISE program will have access to resources to help them learn more about Web3 and other technologies.
- The partnership focuses not only on Akron children, but also on their families as part of the values the foundation holds dear.
According to a report by the Akron Beacon Journal Friday, Crypto.com has partnered with four-time NBA Finals MVP LeBron James for philanthropy in his home territory. The partnership will integrate blockchain and Web3 modules into the education offered to children through the LeBron James Family Foundation's I PROMISE program.
“The partnership builds on a strong foundation of educational empowerment and will provide students and families connected to the I PROMISE program with access to the tools and educational resources needed to participate and successfully build Web3, the future of the Internet , are required,” the LeBron James Family Foundation said in a press release.
The I PROMISE program has approximately 1,600 students under its wing who are now well-equipped to learn about blockchain and how it can improve their lives. The exchange will extend its support to include financial support for the foundation, although the exact terms of the multi-year agreement were not disclosed.
The partnership will benefit the larger community
The LJFF was very positive about Web3 and its potential, pointing out that it creates a fairer and more equitable internet for everyone to use.
The Web3-aligned education campaign will also include the children's families, including siblings and guardians, the press release confirmed. James, who is widely regarded as one of basketball's greatest players, added that he is thrilled to offer his community such an opportunity so they are not "left behind".
"I promise students and families will receive a strong foundation in Web3 and the innovations behind blockchain-based decentralized applications that are powering the future of many sectors from finance to media to the arts," reads a section of the press release.
The Lakers star recognized the power of blockchain technology and explained that it has transformed and transformed multiple aspects of life, including sports. He also found that technology is redefining engagements and daily interactions.
Crypto.com is committed to building its brand
Crypto.com is a pioneer in integrating cryptocurrencies and sports.
Last November, the exchange completed a $700 million deal giving it the naming rights to the Los Angeles Lakers' home arena (which it shares with the Clippers, the NHL's Kings and the WNBA's Sparks) for the next few acquired two decades ago.
The trading platform also recently announced an agreement with local Angel City Football to promote financial awareness. Other sports clubs that the exchange has worked with include Paris Saint-Germain and the Philadelphia 76ers.
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